Why WordPress Holds the Crown of Popularity amongst Hundreds of CMS

Why WordPress Holds the Crown of Popularity amongst Hundreds of CMS

October 2, 2018

Today, there are different types of Content Management Systems (CMS) available for the users. There are open-source software applications, proprietary applications and other content management frameworks. Every software application has something unique to offer to the website developers. However, WordPress has won hearts with its user-friendly and utilitarian features and plugins.

A recent research on one-million most visited websites running on CMS revealed that 55% of these websites are built using WordPress framework. It is a massive achievement.
A recent report also indicates that almost 500 websites built daily are using WordPress.
This CMS also powers 15% of the 10 most popular websites.

What WordPress Does Differently?

These statistics clearly proves the popularity of WordPress. This open source platform enjoys highest recognition on Google. The search rating for this CMS is five times higher than Joomla and nine times higher than Drupal. Joomla and Drupal are both open-source CMS like the WordPress. All three systems are powerful and expandable. They all provide stability and security and they are easier to maintain. However, some features enable WordPress to enjoy more popularity in comparison to the other contenders in top three positions.

Defined Uses

Initially, WordPress was not designed to become a CMS. It was designed to solve the problems of blogging community. Hence, this CMS had a target audience from the first day. Web developers used this feature to build successful websites from the beginning. On the other hand, the Drupal and Joomla included diversified yet complicated features for different users. The simplistic structure along with the definite uses helped WordPress become more popular than another CMS.

Ease of Use

The uncomplicated framework of WordPress enables a novice web-developer to use this CMS with equal efficiency. An individual with little knowledge of software technology can efficiently structure a blog on the WordPress.com. It requires no special technical knowledge to handle the basic operations in WordPress unlike Joomla, Drupal or other popular CMS. It became possible for the users to communicate effectively without delving into the complex technical matters while using the WordPress sites. Anybody can set-up a website using its simplistic features, which was otherwise impossible. The other popular CMS lag user-friendly features, such as WYSIWYG editor.

Blog Factor

There is no doubt that WordPress is the most popular CMS for bloggers. It has 355,555 bloggers which shows the popularity of this CMS amongst the bloggers. A report indicates that 9% of all blogs posted on the home-page of WordPress.com are present in the first one-million websites. Another report reveals that around 2.7% bloggers use the websites hosted by Joomla and around 1.7% bloggers use the websites hosted by Drupal. The reports also show that around 87,000 popular news-websites or blogs run on WordPress. These numbers clearly show the popularity of WordPress as blogging platform. However, it is an equally effective CMS, as 58,000 of one million non-blog websites present at the top also run on WordPress.

Topmost Reasons behind Using WordPress

More Control to Users

The proprietary platforms include many restrictions and limitations. In comparison, the WordPress gives more flexibility and liberty to the users since it is an open-source CMS. It enables a client to access and edit a website without requiring a developer’s help. The WordPress releases the clients from web-developer’s control. The clients are also allowed to host their sites anywhere they want. Hence, a website remains accessible even if the hosted platform is down.

Effortless Addition of Functionalities

WordPress saves the businesses from making substantial investment into the building of elaborate backend system. It delivers near-about 48,000 plug-ins and enables the users to add functionalities depending upon their requirements. The plugins are either free of cost or available at a moderate expense. A selection of proper plugins can increase the functionality and adaptability of any website at moderate expense without a complicated setup.

Easy Content & Inbound Marketing

It is extremely easy to integrate a blog on the WordPress sites. This feature makes the implementation of inbound marketing policies and content marketing economic for the businesses. It is equally easier to add the ‘alt’ tag for images or to use the title/heading tags. The WordPress sites also enjoy faster loading time. All these features contribute to improved SEO rank and increase a website’s ability to generate more leads and receive more traffic.